''Once an activation key is used it is automatically assigned to your account so you do not need to re-enter your activation key when you revisit this vehicle.''
It is written on your website under the field for entering the activation key. Many people think that the activation key is valid indefinitely. I suggest you fix this text as follows (in red color):
''Once an activation key is used it is automatically assigned to your account so you do not need to re-enter your activation key when you revisit this vehicle during 48 hours. Be ready to save the information on your computer!!!''
To no one thought that the activation key is valid indefinitely, after entering.
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